Ford Saeks Aligns Tremendous Marketing Results with Common Sense Tactics – Episode 68
Do you have the right mindset for success? Serving your clients well is important; attracting and keeping a steady stream of viable prospects is essential.
Ford Saeks is a business growth specialist currently working with the internet marketing firm, Prime Concepts Group, Inc.. Ford learned at a young age how to deliver value and capture new prospects. He has worked with in various capacities with numerous companies, developing patents and selling products all over the world. His secret is simple actually: It starts with your mindset. Learn to use your website as a tool to engage new and prospective clients; make authentic connections and capture the interest of contacts with targeted conversations; tailor your value proposition strategically to differentiate your offerings and help expand your reach.
With a step-by-step platform and a simple formula, Ford conveys his message on how you can gain control in your specific marketplace. By developing authentic, nurturing relationships and attractive value propositions, you will win the loyalty of current clients and draw the attention of a steady stream of the right prospects. Lastly, get to know your market and use search engine optimization (SEO) to your advantage.
App of the Day
Book of the Day
- Superpower: How to Think, Act, and Perform with Less Effort and Better Results – by Ford Saeks
- The Compound Effect – by Darren Hardy
- Influence: The Psychology of Persuasion, Revised Edition – by Robert B. Cialdini
Resources
John’s 3 Key Take-aways
- Maintain a disciplined mindset — it is so easy to get overwhelmed. Understand that you need to use a few select tools really well. Establish your authority as an expert—and then leverage it with credibility.
- Create content (eBooks/ podcasts/webinars/presentations) and market yourself as an expert; become a key part of the ongoing conversation.
- Develop a strong call to action, your “lead magnet,” and all your future clients will become marketing apostles.
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